Send notifications, authentication OTPs, alerts, and marketing messages using Meta-approved WhatsApp Business APIs. Automate conversations, integrate chatbots, and manage customer engagement with real-time analytics.
Popular enterprise use cases powered by WhatsApp Business API across authentication, notifications, support, and marketing.
Deliver secure OTPs and authentication alerts with high delivery and instant read confirmations.
Send real-time order, payment, and account notifications directly to customers on WhatsApp.
Enable two-way customer support conversations using chatbots, agents, and automated workflows.
Run opt-in marketing campaigns with rich media, CTA buttons, and campaign analytics.
Recover abandoned carts with personalized WhatsApp reminders and deep links.
Send invoice, EMI, and payment due reminders with integrated payment links.
A simple overview of how messages are sent, delivered, and tracked using the WhatsApp Business API.
Your website, app, or CRM sends a message request using the WhatsApp API.
Example: Login OTP, Order UpdateWhatsApp checks if the message template is approved and follows compliance rules.
Meta-approved templates onlyThe message is delivered instantly to the customer’s WhatsApp number.
High open & read ratesCustomers can reply directly, starting a two-way conversation.
24-hour session windowYou receive delivery, read, and response updates in real time.
Delivered ✓ Read ✓ Failed ✕WhatsApp pricing is based on conversation categories rather than individual messages, ensuring predictable and transparent billing.
Used for transactional updates and customer notifications.
Used for secure login and identity verification.
Used to send promotions, offers, and announcements.
Two-way conversations initiated by the customer.
Automate WhatsApp conversations and integrate messaging with CRMs, support tools, payment systems, and applications.
Any action starts the flow.
Order placed • OTP request • Payment updateApproved template is sent instantly.
Utility • Authentication • MarketingSystem decides what happens next.
Auto-reply • Button action • RetryUser interacts on WhatsApp.
Reply • Click button • Ask questionData is updated automatically.
CRM • Support • Payments • AgentsWhatsApp requires pre-approved templates and policy compliance to ensure safe, trusted, and spam-free business messaging.
Define message intent & variables
Send template to Meta
Content & category check
Ready for API usage
Templates define what message you want to send — OTPs, alerts, updates, or marketing messages.
Your OTP is {{1}}.
Do not share this code with anyone.
Templates are submitted to Meta through the WhatsApp API for compliance verification.
WhatsApp validates templates against spam, opt-in, and content policies.
Once approved, your template can be used immediately via WhatsApp APIs.
Track engagement, automation performance, response rates, and conversation lifecycle metrics in real time.
Template / User message
0User replies / button clicks
0Bot flows & logic
0Completed / Closed
0Frequently asked questions about WhatsApp messaging, pricing, automation, and compliance.
Launch verified WhatsApp messaging with approved templates, automation workflows, analytics, and enterprise-grade reliability.
Reach out for pricing, enterprise integrations, or a custom demo.